Steph
Ling
is a creative leader with 9+ years of experience driving growth at the intersection of brand, product, and integrated marketing. Presently, she’s at Monica Vinader. Previously, she was at Mejuri and Sid Lee.
Mejuri Icons
Brand Campaign, CopyMejuri
Celebrating the pieces that built Mejuri’s legacy.
Often imitated, never duplicated—four of the brand’s signature designs were reimagined through the lens of two modern icons, Christy Turlington and Binx Walton.
A 360° campaign spanning digital, out-of-home, and retail brought the collection into every corner of the customer journey, from a striking NYC subway takeover to curated influencer experiences. The result: a definitive moment that cemented Mejuri’s most recognizable styles as symbols of everyday luxury.
Often imitated, never duplicated—four of the brand’s signature designs were reimagined through the lens of two modern icons, Christy Turlington and Binx Walton.
A 360° campaign spanning digital, out-of-home, and retail brought the collection into every corner of the customer journey, from a striking NYC subway takeover to curated influencer experiences. The result: a definitive moment that cemented Mejuri’s most recognizable styles as symbols of everyday luxury.
Landing Page
Sample OOH
Sample Digital Ad Assets
Sample Email Assets
In the Press
-
Vogue: “Talking Jewelry with Fashion Great Christy Turlington Burns” (28M impressions)
- Fashion Magazine: “Mejuri’s Fall Campaign Stars Supermodels Christy Turlington and Binx Walton” (353k impressions)
- Holr Magazine: “Mejuri Launches Icons Campaign With Christy Turlington + Binx Walton”
Creative Direction: Carla Piorier, Jess Brewer
Content Direction: Jess Brewer, Stephanie Ling
Copywriter: Stephanie Ling, Nourhan Hesham