Steph
Ling
is a creative leader with 9+ years of experience driving growth at the intersection of brand, product, and integrated marketing. Presently, she’s at Monica Vinader. Previously, she was at Mejuri and Sid Lee.
Made in Italy
CONTENT STRATEGY & COPYWRITING, 2016-2018SID LEE TORONTO
2016-2018
A platform to discover the Italian difference.
Our team was tasked with developing a content strategy to storytell why “Made in Italy” matters for Canadian consumers.
A branded website featured blog posts that expand on the topics discussed in the videos as well, as recipes. The campaign also featured influencer partnerships with chefs including Alida Solomon, James Stanton and Basillio Pesce.
Our team was tasked with developing a content strategy to storytell why “Made in Italy” matters for Canadian consumers.
A branded website featured blog posts that expand on the topics discussed in the videos as well, as recipes. The campaign also featured influencer partnerships with chefs including Alida Solomon, James Stanton and Basillio Pesce.
Editorial Copy
Social Strategy & Copy
Email Marketing Strategy & Copy
